Application of Data Mining to E-Commerce Recommendation Systems
نویسندگان
چکیده
منابع مشابه
Application of Data Mining in e-Commerce
The web in recent years has been a big trend, which helped make it a source of information and essential in the various fields of research, in particular, the commercial area that represents the e-commerce (electronic commerce). However, the competition in the e-commerce sites is very tight. This has pushed companies to conserve and retain customers rather than seeking to expand its market shar...
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“Information overload” problem is even more emphasized with the growing amount of text data in electronic form and the availability of the information on the constantly growing World Wide Web (Mladenic et. al., 2003). When a user enters a keyword, such as “pencil” into a search engine, the result returned is often a long list of web pages, many of which are irrelevant, moved, or abandoned (Smit...
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nowadays, world wide web has become a popular medium to search information, business, trading and so on. various organizations and companies are also employing the web in order to introduce their products or services around the world. therefore e-commerce or electronic commerce is formed. e-commerce is any type of business or commercial transaction that involves the transfer of information acro...
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We show that the e-commerce domain can provide all the right ingredients for successful data mining and claim that it is a killer domain for data mining. We describe an integrated architecture, based on our experience at Blue Martini Software, for supporting this integration. The architecture can dramatically reduce the pre-processing, cleaning, and data understanding effort often documented to...
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ژورنال
عنوان ژورنال: International Journal of Engineering & Technology
سال: 2018
ISSN: 2227-524X
DOI: 10.14419/ijet.v7i2.32.15730